Explosive Growth! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market
Explosive Growth! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market
Blog Article
Unprecedented Expansion! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market
Ayasan Indonesia, a Japanese company headquartered in Jakarta, Indonesia (led by CEO Kotaro Ise), is experiencing unprecedented success in the Southeast Asian market. The company offers a broad selection of home services, from cleaning services to caregiving, and has amassed a customer base exceeding one million since its inception. Notably, Ayasan has achieved a 100% user growth in the past two years and is rapidly increasing its presence across several territories in Southeast Asia.
The Southeast Asian babysitter Indonesia home services market is estimated at approximately $15 billion, with the housekeeping industry expanding at an annual rate of 15%, and the babysitting market expanding to a USD 3 billion scale. In this fast-growing market, Ayasan capitalizes on premium-quality Japanese standards and a specialized training framework to steadily increase its market share.
“Our strength lies in balancing the quality management expertise of a Japanese company with a vast resource of skilled professionals across Asia,” says Kotaro Ise, founder and CEO. With a rich background at Walt Disney and Marriott International, Ise created Ayasan Indonesia in 2013 with the vision of “creating a world where blue-collar workers can shine.” Today, the company has expanded to include over fifty thousand specialized staff members.
Ayasan’s impressive expansion is fueled by an bold market penetration strategy. Beyond its base in Jakarta and upcoming projects to Bali, the company is also offering solutions in neighboring nations. By 2025, Ayasan aims to operate in nine countries, including Singapore, Malaysia, Cambodia, and the Philippines.
In addition to household services, Ayasan has proven its capabilities in cleaning service Jakarta corporate services, with over 1,000 clients including FedEx, lululemon, Coca-Cola, and Canon. Recently, demand from government offices and new ventures such as FlashExpress and Gowabi has been increasing significantly.
“I am certain that even in the age of AI, the importance of human-centered services will remain indispensable,” asserts Ise. The company boasts an in-house IT engineering team and is working on an AI-driven solution. Furthermore, Ayasan is exploring cross-border service expansions, including worker placement overseas, positioning itself as a key contender in Southeast Asia’s home services market.
Aiming for next-level success, Ayasan is currently exploring collaborations with potential partners for its upcoming development phase. With the Southeast Asian home services market projected to exceed USD 30 billion by 2030, the company’s future developments are garnering increasing attention.
Company Overview
● Details about Ayasan Indonesia
● Headquarters: Company HQ: Jakarta, Indonesia
● Established: January 2013
● Chief Executive Officer: Kotaro Ise
Contact Information
● Phone: +62-878-1999-9193
● WhatsApp: +62-878-1999-9193
● Email: [email protected]
● Website: https://www.ayasan-indonesia.com/?ln=en